Honeyweb Blog / Conversion Rate Optimization
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Optimizing Your Hero Image To Boost Conversions (With 26 Examples)
The design of your website is more important for conversions than you think.
First impressions matter, and a good way to make one is with a hero image that complements your value proposition. But what’s a hero image, really, and how do you make them work for you?
What’s a Hero Image? A hero image is defined as “a large, featured image or series of images prominently displayed on the homepage.
9 Conversion Rate Optimization Principles to Get You Started (If You Can’t Test)
According to Google Trends, the term “conversion rate optimization” is an official “breakout”, meaning “searches for that phrase have jumped by +5,000 percent” over the last few years.
While this proliferation of all things CRO is good news for the industry, it does have one painful drawback.
For most websites, the biggest barrier to CRO lies it one of its most fundamental commandments: thou shall test.
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Testimonials
"Honeyweb have been fantastic in growing Trader’s social media and web presence in the electrical industry and our overall understanding of its most effective use to engage and connect with our customers – electrical contractors and electrical wholesalers. We have some much more we are doing together in 2017 to communicate even more effectively with our audience in building our brand. Honeyweb ‘hold your hand’ in devising the right strategy for your business and over time they have understood the language and channel of our business and are now writing much of our copy as an extension of our marketing team. "
Paul McFarlane
Trader - GSM Electrical (Australia) Pty Ltd
