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Honeyweb Blog

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Facebook Adds New Tools for Groups, Including ‘Expert’ Badges and Automatic Invites for Page Fans

Facebook has announced some new additions for groups, including recognized community experts

New ways to attract members based on their expertise, and auto-invites for engaged followers of associated Pages. 

The main new addition is a new 'Group Expert' designation, which provides another way to highlight top contributors in your groups.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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Instagram Tests New ‘Re-Share’ Sticker for Stories to Encourage More Thoughtful Feed Post Sharing

This will no doubt ruffle some feathers within the Instagram community.

Today, Instagram is launching a new test of a 'Re-Share' sticker for Instagram Stories

Which will enable people to re-share feed posts that they've recently viewed in the app via a new, dedicated sharing format.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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How the Pandemic Inspired Brands to Rethink their Marketing Strategy: 3 quick case studies

I have never experienced so much change in so many disparate facets of my life all at once.

It’s unsettling. It’s a little scary. But…it’s also quite exciting.

To help you navigate this change in a second half of the year that is (fingers crossed) trending upward, today we bring you examples from Webex by Cisco.

By Daniel Burstein
marketingsherpa.com

Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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The Best Time to Post on Twitter in 2021, According to Experts

There’s more to Twitter marketing than writing engaging Tweets.

All the pieces of the puzzle need to fit together, and knowing the best time to post on Twitter is a big one.

So how do you know when to post on Twitter to increase your reach and drive more engagement? 

By Ana Gotter
adespresso.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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4 Tools to Use When Facebook Analytics is Gone

Facebook made a surprising announcement: they are discontinuing their Facebook Analytics tool.

The news shocked social media advertisers around the globe, as Facebook Analytics has been helping businesses improve their social media advertising for the past few years.

If you are an avid Facebook Analytics user, this change means two things for you. 

By Mark Quadros
adespresso.com

Honeyweb are your local Facebook marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

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Attracting the Customer’s Attention: 3 quick B2C marketing case studies of a brand refresh

Let’s learn from the sign guy. He’s spinning, he’s twirling, he’s dancing.

Why? He knows what his main job is – to attract attention.

While successful marketing takes much more than attracting attention, without it, even the most elegant campaign will not produce results.

By Daniel Burstein
marketingsherpa.com

Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

READ FULL ARTICLE

YouTube Audio Ads vs. Video Ads - Which Performs Better? [Infographic]

 YouTube announced the addition of audio ads in order to give marketers more options for connecting with their target audiences.

But are they effective - and how do they compare to YouTube's regular video ad options, in terms of creative approach and response?

They've collected their key findings into the below infographic, including pointers on best practices, key considerations, and creative notes.

By Robert Katai
socialmediatoday.com

Honeyweb are your local video marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

READ FULL ARTICLE

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