Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Inside Mark Zuckerberg’s Bold Plan For The Future Of Facebook
Facebook is firing on all cylinders. Now Mark Zuckerberg is looking to the decade ahead, from AI to VR to drones.
I’m killing time in the Frank Gehry designed Building 20, whose signature feature is its soaring 434,000 square feet of open space, the latest addition to Facebook’s campus inMenlo Park, California. A PR handler is explaining why CEO Mark Zuckerberg is running slightly behind schedule for our chat. I express surprise. Mark still fixes stuff?
Aussies Banks & Telcos Aren’t Getting Digital Right Making Them Ripe For Disruption: Survey
Banks and Telcos in Australia overwhelming believe they are doing a good job getting to know their customers. However, new research says their customers disagree rather strongly.
That is on of our key take outs from a new study by Redshift Research and Pegasystems into how well equipped local banks and telcos are for dealing with consumers in an era of ever rising customer expectations.
9 Social Media Tools Recommended by Marketing Pros
Are you looking for new social media tools? Want to know what the experts are using?
We asked top social media professionals which social tools they’re using right now.
In this article you’ll discover nine social media tools to save you time and improve your marketing efforts.
Google and Yahoo Ad Platform Updates Mean Marketers Need to Adapt
2015 may not be over yet, but it's already been a year of changes for advertising giants Yahoo and Google. With companies like Facebook amping up the competition in terms of advertising platforms, well-established players are continuing to innovate to stay at the forefront of the industry.
This year, Yahoo has introduced a partial shift [Opens in a new window] from the Yahoo Bing Network to Yahoo Gemini, which gives Yahoo the ability to start selling ads for its search properties and gain more control. More recently, Yahoo also rolled out the new BrightRoll brand [Opens in a new window] , under which all of its programmatic tech has been consolidated. This includes Yahoo data and Flurry analytics, programmatic buying services for Yahoo channels, and more.
How to Improve Your Reach on Facebook [INFOGRAPHIC]
Your Facebook reach is declining. So is everyone else’s. Old news. Organic reach has declined to 6%, a drop of 49% since October 2013. But why?
There are two big reasons: Facebook has become a crowded place and there is only so much space in each person’s news feed. There are 18+ million business pages competing with yours on Facebook.
![How to Improve Your Reach on Facebook [INFOGRAPHIC]](https://www.honeyweb.com.au/uploads/blog/How_to_Improve_Your_Reach_on_Facebook.jpg)
4 Tools to Build a Social Media Content Calendar
Do you struggle to keep track of your social media content? Are you looking for tools to help?
Creating a social media content calendar doesn’t need to be complicated or require a whole new platform.
In this article you’ll find four ways to build a social media content calendar with tools you may already use.
Victorian Taxis Throws More Poo At The Fan, Tweets About Remembrance Day
Victorian Taxis have piggybacked off Remembrance Day to remind people that veterans catch taxis, because the whole #YourTaxis debacle wasn’t enough of a PR disaster.
This week the Victorian Taxi Association (VTA) decided to start a discussion about people’s taxi stories, which understandably didn’t get the response the VTA was expecting but what we were all thinking.
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