Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to Use Facebook Messenger for Business
Do your customers use Facebook Messenger? Wondering how you can help people find you on Messenger?
Recent updates make it easier for businesses to communicate with customers via Messenger’s private, one-to-one messages.
In this article you’ll discover how to connect and engage with customers using Facebook Messenger.
18 Scarcity Examples That Can Boost Sales
It’s a cultural trope to “want what you can’t have,” but it’s also a principle based in decades of psychological research. That principle, scarcity, is incredibly powerful in marketing, persuasion and conversion optimization (when done right).
The problem is, if you don’t do it right, it’s pretty meaningless (or worse, you trigger a psychological backfiring and hurt sales).
6 UX Mistakes You’re Probably Making (and How to Fix Them)
Have you ever wished for a tap to call button on a mobile site? Or struggled to tap a tiny link? Have you ever wondered what would happen after you clicked a button on a site? Or, worse, wondered what to do next on a site?
If you answered yes to any of those questions, you’ve experienced a UX mistake. They’re more common than most people realize. Why? Perhaps it’s the curse of knowledge, ego or laziness. Whatever it is, it’s paramount that you learn to avoid (or fix) these mistakes.
Because a bad UX means fewer conversions. Undeniably.
8 Tips to Simplify Your Social Media Marketing
Are you struggling to keep up with your social media marketing tasks? Looking for ways to increase productivity?
Incorporating a few changes into your social media marketing can help simplify processes, improve efficiency, and free up your time.
In this article you’ll discover eight tips to help busy social media marketers be more productive.
Is Your Content Marketing Pants? Not Anymore With These Top 10 Tips
In this opinion piece, Jacqueline Burns, head of the B2B marketing agency Market Expertise, argues a lot of businesses get their content marketing wrong because they basically don’t know what it is in the first place…
A newly appointed CMO recently asked for my opinion about his firm’s content marketing. He was surprised when I questioned whether his new employer understands the meaning of the term.
Wake Up Marketers: Facebook Reveals Best Practices For Grabbing Mobile Users
According to Facebook, Australians are spending 43 per cent of the average day on their mobile devices and 50 per cent of all traffic going to publishers is coming from mobile. Sarah Personette, vice president of Facebook’s global business marketing, shared some insights into the mobile user’s mindset and hot tips to stop people’s thumbs on mobile- including B&T’s favourite ‘silent but deadly’.
Personette presented her findings to a packed warehouse of Aussie marketers and creatives during Facebook’s first Sydney Facebook IQ event. The event gave an in-depth view on a new mobile era in brand communications featuring industry experts including Toby Talbot, chief creative officer DDB, and Dr Bryon Sharp, director at the Ehrenberg-Bass Institute for Marketing Science, as well as Facebook Australia and New Zealand’s managing director Stephen Scheeler and Facebook’s head of marketing science Steve Lockwood.
How to Engage With Other Facebook Pages Using Your Facebook Page
Do you use your Facebook page to like and comment on other Facebook pages? Are the recent changes making it difficult for you to engage on Facebook as your page?
In this article you’ll discover how Facebook page admins and Business Manager users can continue to engage on Facebook as their page.
Contact Us
If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!
Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2026 your biggest year yet.
Testimonials
"Just a quick note to Thank You and the whole team at Honeyweb for doing such a fantastic job. From our initial meeting with you, we knew Honeyweb where the right people for the job. The training you and Trent provided was excellent and inputting all our information was made very easy. The phone help that Trent provided was great – nothing was too much trouble for him, which was very much appreciated! Thanks guys – You've done a great job =)"
Kelly Liston
Wahlstedt Quality Homes
