Honeyweb Blog / Value Optimization
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to Master Customer Value Optimization
What do Amazon’s Jeff Bezos and Costco’s Jim Sinegal from Costco have in common?
They both have a history of focusing on the lifetime value of a customer rather than chasing short-term profits.
If you want to be a leader in customer loyalty and grow your business for the long term, Customer Value Optimization is key.
By Valentin Radu
cxl.com
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