Honeyweb Blog / Social Media Management
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
New Study Finds Contradictory Behaviour Of Social Media Users
Online fashion retailer THE OUTNET has discovered consumers are living in a constant state of harmonious contradiction that is being played out on social media. The findings were a result of a commissioned unique global media study with international Social Data Intelligence Agency, Pulsar.
Pulsar implemented innovative analytical techniques such as image recognition and text mining across Facebook, Twitter and Instagram digital platforms, providing insights for THE OUTNET’s report into findings and behaviours centralised around the words ‘Thrill’ and ‘Joy’.
[B&T Magazine]
Posted byB&T MAGAZINE

4 Ways to Beat the Instagram Algorithm
Does Instagram’s algorithm have you worried?
Are you looking for proven tactics to increase your visibility in the Instagram news feed?
In this article, you’ll discover how four of the most successful companies on Instagram are responding to the algorithm change, and how your business can do the same.
By James Scherer
social media examiner

4 Ways to Humanize Your Social Media Updates
Do you want to create better engagement with your fans and followers?
Wondering how your business can come across as more human? Engaging on social media with authenticity helps you turn online connections into customers who feel like they know you.
In this article, you’ll discover four ways to humanize your engagement on social media.
By Matt Secrist
Social Media Examiner

5 Ways to Improve Customer Loyalty With Social Media
Do you want to keep more of your customers? Looking for ways to nurture customer relationships with social media?
Social media can play a pivotal role in building more meaningful connections with customers, so they stay with you longer.
In this article, you’ll discover a five-step plan to help you boost customer loyalty with social media.
By Chris Teso
Social Media Examine

How The Relationship Between Social And Traditional Media Has Shaped This Election
When Kevin Rudd and his people burst forth with their “Kevin ’07” election slogan nine years ago, social media was seen primarily as a dramatic symbol of generational change: Rudd was the future; John Howard was the past.
In this election, social media has been integral to all political communication strategies and has had a profound effect on political journalistic practice.
What has happened? One factor stands out: the transformation of Facebook and Twitter from platforms focused mainly on personal information to platforms focused mainly on public news.
[B&T Magazine] BYB&T MAGAZINE

How Much Time Should You Spend on Social?
How much time should you be spending on social media marketing, and how should you allocate that time?
Just because social media never sleeps doesn’t mean that social media managers don’t have to. In fact, there are probably some overworked community managers out there now that could use some rest.
By Michael Patterson
socialmediatoday.com

3 Tools to Create Social Media Visuals
Do you create custom images for social media? Looking for tools to streamline the design process?
There are some new desktop design tools that make it easy to quickly create multiple graphics for social media.
In this article, you’ll discover three user-friendly desktop tools to create visuals for social media.
By Donna Moritz
Social Media Examiner

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