Honeyweb Blog / Online Sales
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Roy Morgan Research: Online grocery shopping still niche (but not for much longer)
Like taxes, bills and bad drivers, shopping for groceries is one of life’s inevitabilities. Yet according to the latest findings from Roy Morgan Research, less than half (47.4%) of the Australian population actually enjoy grocery shopping. Which begs the question: why aren’t more people sparing themselves the angst of the supermarket and purchasing their groceries online?
Some 12.8 million Australians are their household’s main grocery-buyer, yet only 3.0% of them (389,000 people) do their supermarket shopping via the internet in an average four weeks. However, this is a substantial increase on 2011, when 169,000 grocery buyers were making their supermarket purchases this way.
Aussie Online Sales Rebound Strongly In August, But The End Of Daily Deal Sites Appears Nigh
Online retail sales increased 0.6 per cent in August following a sharp decline in July.
Traditional sales, however, still fell slightly during the month. The daily deals market is collapsing. In August it recorded its fourth consecutive decline of over 15 per cent. Has reality finally caught up with the Little Business Model That Couldn’t?
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