Honeyweb Blog / Email Capture
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How To Think About Email Capture Forms Like A Customer
What keeps customers from filling out one of your email capture forms?
Is it because they don’t believe you will deliver what you say? Is it because it’s too long? Too short?
In this clip from an in-person training session at 2016’s NIO Summit hosted by NextAfter at MECLABS, Austin McCraw talks about the two essential factors that we can influence to produce more leads through our capture forms.
By Paul Cheney
marketingexperiments.com
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"If you are looking at ways to keep in touch with your client bases electronically and have found it a bit of a difficult and daunting process. Alisa and I used the following service provider to help us establish templates for our Winery's newsletter. Steve is an easy person to deal with and makes this technology stuff user friendly and we were impressed with the functionality it delivers. We also use it at the Sturt Football Club"
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