Honeyweb Blog / Customer Referral Program
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
The 3 Keys to Creating a Customer Referral Program that Works
There is one question that I ask almost every customer: “Where does the majority of your business come from?” The answer is consistently: “From word of mouth and referrals.” Of course it is, that is the easiest way to get business, sitting back and doing nothing except being a rock star at what you do and letting your results speak for itself. What’s great about this is that it doesn’t require doing any difficult marketing, SEO, pay per click, or re-vamping the website. All you need to do is sit back and hope your customers tell their friends about you and sit back and watch the referrals come in. Right?
So my next question to prospects would be: “OK, so what are you doing to actively stoke the flames to the fire and get more referrals and more repeat business?” The answer is typically: “Nothing.” I’m always shocked by this, however it does lead to a great discussion on how to improve effectiveness in this area. If you want to hit your target of more customer referrals and upsells, you need to A.I.M.
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Testimonials
"We are new to email marketing and found David and Steven at Honeyweb to be so helpful.For a very reasonable price we have a very professional looking product. The features and reporting abilities are fantastic! We can now manage our data base. We can see who, where,when and how often our customers are responding. Prior to these reporting functions we were blindly sending info to our customers. We now have control and and with a professional looking template that is so easy to use we are set to communicate to our existing customers and gain more. I can not recommend the guys at Honeyweb highly enough and welcome any enquiries regarding our experience."
Roy Lawson
Lawson Services
