Honeyweb Blog / Ab Split Testing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
A/B Testing Mastery: From Beginner To Pro in a Blog Post
A/B testing for all the content out there about testing, huge amounts of people still mess it up. From testing the wrong things to running the tests incorrectly, there are lots of ways to get it wrong.
Here’s what we’ll cover in this guide:
5 Surprising A/B Test Results from Ridiculously Successful Entrepreneurs
Many of us stick to the basics when running and A/B test, we test our button copy or an explainer video, but there's a lot of insight to gain from thinking outside the box. In this post, successful entrepreneurs like Hiten Shah, Neil Patel and Joanna Wiebe demonstrate that you can achieve big conversion lifts by testing unusual things.
So many marketers find it helpful to learn from the A/B test results of larger, more established businesses who have done the work of running regular tests on large volumes of traffic. Of course, all audiences are different and your results may vary, but these case studies are often a great place to start. They can provide some serious inspiration and push you to think outside the box.
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