Honeyweb Blog / Content Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
50+ Content Marketing Stats to Guide Your 2018 Strategy [Infographic]
Is 2018 the year you embrace content marketing?
Need some facts and figures to help form your strategy?
Point Visible share the stats you need to know in this infographic. Here are a few that stand out.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
![50+ Content Marketing Stats to Guide Your 2018 Strategy [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_1011730195.jpg)
28 Free Tools to Help You Find What People Search For
As thought-provoking and enjoyable as keyword research can be, it’s also equally complicated and mind-boggling if you’re a beginner just on the tipping point of actually getting it.
Sure, you’ve perused through Google’s Keyword Planner and tinkered with Autocomplete. But, honestly, keyword research is intimidating when you’re just starting out.
Today, I know that keyword research is not that difficult.
By Anna Crowe
searchenginejournal.com
Honeyweb are your local Google keyword marketing experts, contact us to discover how we can help your business.
Your Guide to Creating a Facebook Content Strategy
Facebook is smarter than most of us!
They are constantly making updates to the algorithm that make it even more difficult to ensure that your content gets in front of your target audience.
With this in mind, it’s essential to consistently audit your Facebook presence and nail down a content strategy that’s going to drive impact.
By Katy Lalanne
sendible.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
AI-Powered Content Holds The Key To Sales Success
In this opinion piece, Andy Pattinson, managing director at Seismic for Australia and New Zealand
Explains why Aussie marketers should look to artificial intelligence (AI) to enhance their content strategy and, in turn, help their business’ sales team bring in the big bucks.
More and more, organisations are starting to brand themselves as customer-centric by making heavy investments in customer advocacy programs, whether that’s B2C or B2B focused.
By Nidhi Gorai
bandt.com.au
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
3 Creative Ways to Give Your Content Efforts a Boost - Whiteboard Friday
We know that content is our doorway to earning countless SEO benefits for our sites.
Admittedly, though, it’s too easy to get stuck in a rut after one too many content marketing campaigns.
In this extra-special holiday edition of Whitebeard Friday (see what we did there?), Rand offers three novel ways to add sparkle to your content creation efforts.
By Rand Fishkin
moz.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
5 Ways to Come Up With Valuable Content Ideas for Your 2018 Editorial Calendar
Now people all across the web are getting ready to launch their new marketing campaigns, with high hopes for 2018.
The time is right for some fresh, exciting content.
But unfortunately, coming up with relevant topics can be difficult, especially when you're planning out an extended editorial calendar - meaning you have to think of many, many, many topics to cover.
By Ann Smarty
socialmediatoday.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
New Data Reveals it’s Time to Change Your Headline Strategy
Every day, people work really hard to create quality content, but then they shoot themselves in the foot by slapping on some crappy headline onto it.
It's mind-blowing. Your headlines shouldn't be an afterthought - content that has a catchy headline is more likely to be clicked on and read.
Content that gets more clicks and engagement gets rewarded, especially in Google's search results and Facebook's News Feed.
By Larry Kim
socialmediatoday.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
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