Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Will the Metaverse Actually Become a Real Thing?
Will the metaverse ever pan out as Meta hopes?
That’s become a key question in recent times, with the company investing billions into a long-term project that, thus far, still looks largely experimental, and seems unlikely to become a replacement for online interactions as we know them.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Instagram’s Working On New ‘Achievement’ Badges to Incentivize Reels Creators
Sometimes, you see one of big social apps copying another, or trying out some new, engagement baiting feature, and your immediate response is just like… ugh.
Apparently, based on a new finding by app researcher Alessandro Paluzzi, who regularly picks up on coming features sitting in the back-end code of apps. Based on Paluzzi’s latest findings, Instagram is currently developing a new feature called ‘Achievements’ for Reels.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Facebook Makes New Pages Experience Available to All SMBs
It debuted in January 2021 for creators, public figures, subject matter experts
The new pages experience Facebook initially began rolling out in January 2021 for creators, public figures and subject matter experts is now available to all small and midsized businesses.
By David Cohen
adweek.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Meta Announces 2022 Creator Week Event, Which Will Focus on Reels Creators
Meta has announced the line-up for its second Creator Week event,
which will include a combination of IRL and online presentations, panels, displays and more, to be held in the first week of November this year.
The event is designed to help creators better understand how to use Facebook and Instagram tools to build a presence, and monetize their work.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
7 Tips For Better Local SEO Reporting
Make your report comprehensive for local business clients. Here's how to set up your SEO reports to help local clients.
One area many agencies lack overall, especially in local SEO, is reporting.
Unlike enterprise and international businesses with C-level executives and shareholders, many local businesses only care about getting more foot traffic in their doors.
So by simplifying our approach and focusing on reporting only highly relevant data, agencies can better serve local businesses and build stronger relationships.
By Matt Bertram
searchenginejournal.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
How Gen Z Breaks Marketing’s Cultural Mold
In new research, Horizon Media found the group no longer believes in mainstream pop culture, pushing marketers in a new direction.
As the first generation to grow up with the internet everywhere and easily at its fingertips, Gen Z lives in a world where even those with the most niche interests can find a like-minded tribe. Its members have matured with algorithms directing them to new hobby areas and online communities where they can find companionship and camaraderie. They seem to enjoy the variety, posing challenges to marketers accustomed to adopting broad-based demographic targeting strategies and narrow definitions of what’s moving culture.
By Aaron Baar
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Call to Action Principles: Four keys to achieving maximum conversion
In Session #25, Flint McGlaughlin teaches how to structure the ask in your CTA for maximum conversion.
Here are some of the most important insights from this class:
- Marketers deal in ‘asks’; they collect ‘yes(es).’
- Reduce implied friction
- Focus on the prospect’s “want to know”
- Amplify the essence of the “give”
- Sync the ask with the buyer’s journey
By Flint McGlaughlin
meclabs.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
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