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Honeyweb Blog / Retail

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

The Impact of 3D Printing on Retail

Nike is already accelerating design innovation. Amazon has opened a whole new marketplace. Grace Turtle writes that marketers, especially retailers, should be getting ready for half of all homes (in developed economies) to have a 3D printer within a decade.

Among those testing the technology is Amazon, which launched an online store for 3D printed items, allowing customers to personalise jewellery, dolls, wallets, cookie cutters and other objects. Also, Microsoft retails MakerBot 3D printers in 55 stores across the US.

Read Full Article

Local retailers battle international fashion brands opening in Australia (ABC 7:30 Report).

Already battling cautious consumers and online shopping, local retailers are now having to cope with an influx of major international brands coming to Australia.

There's a retail war going on in Australia. It's large and prestigious international retailers versus local businesses, and as Greg Hoy reports, the two worlds are colliding in a big way.

Watch Report

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