Honeyweb Blog / Google Advertising
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Complete Guide to Google’s Mobile Friendly Algorithm
With Google’s mobile search algorithm just around the corner, on April 21st to be exact, it should come as no surprise that this week’s top post revolves around just that.
SEJ contributor Tom Demers has put together a comprehensive explainer of every piece of information that has been gathered leading up to the algorithm launch.
Is your small business ready for what’s being referred to in SEO circles as “mobilegeddon”? Find out by reading through this 3-part guide. In it you will learn what this algorithm is targeting, and how to ensure your business won’t be impacted when in drops in under two weeks.
Optimizing PPC Campaigns Simple copy changes that increased clickthrough rate by 289%
A PPC ad is often a customer’s first impression of your product or company. Those 130 characters present your chance of channeling that person’s interest into your sales funnel.
But simple copy faux pas direct people away from continuing the conversation with you. How can you identify weaknesses in PPC copy?
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Testimonials
"Even before Honeyweb came along, I always believed that internet marketing was a key element in any business hence why I tried to make an effort to keep an email subscriber base. I just didn't know how to make attractive newsletters using plain text emails! Then Honeyweb came along and changed all that. They provided me with a template and an easy to use subscriber management system which I could effectively use to reach my customers. Now, my emails look extremely professional and I am always guaranteed sales after I send out the newsletters because people can look and read about all the new products in my store. Also, one feature I really appreciate is the ability of the Honeyweb system to keep track of who is reading my emails, clicking on links, and bouncing off so I am aware of whats going on. I would definitely recommend Honeyweb to all of my friends if they were looking for a Newsletter system!"
Peter Ti
Eternal Spirit
