Honeyweb Blog / Facebook Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to Create Instagram Ads Using Facebook Ads Manager
Want to run Instagram ads? Would you rather use Facebook Ads Manager instead of Power Editor?
Now that Instagram ads are available to most advertisers through the Facebook Ads Manager, they’re easier than ever to create.
In this post I’ll share how to create an Instagram ad in Facebook Ads Manager,step–by–step.
Facebook ‘Instant Articles’ Keep On Rolling With First Local Partner Fairfax
Fairfax Media has launched into a partnership with Facebook in Australia and New Zealand to continue rolling out the social media platform’s ‘Instant Articles’ program.
The Sydney Morning Herald, The Age andStuff.co.nz will be responsible for carrying on the program, which features a suite of new interactive tools, including auto-play videos, interactive maps and audio captions, and improves the speed at which news stories can be viewed by as much as 10 times compared to standard mobile web articles.
Mark Zuckerberg Climbs Back On Top Of Global Media Powerlist
While the real exciting news is that the list has seen the highest proportion of women in its 15-year history, it’s also interesting to note that after a year in which Facebook was used by 1 billion people in a single day, Zuckerberg is back in business.
The founder of social giant Facebook has made it back to the number one spot on the Guardian’s annual power list, after losing to Google’s Larry Page last year.
Facebook Conversion Pixel Changes: What Marketers Need to Know
Are you using the Facebook conversion pixel? Wondering how to transition from your old conversion pixel to the new pixel?
Facebook’s new “one-pixel solution” makes it easier for marketers to monitor and measure conversions from Facebook users.
In this article you’ll discover how to install the new Facebook pixel, track conversions and view the cost per conversion in your Facebook ad reports.
How to Create Facebook Video Ads: A Step by Step Guide
Interested in creating Facebook video ads? Looking for an easy-to-follow guide?
Facebook video ads don’t require a lot of time or money. All you need is a script and some basic gear.
In this article you’ll discover how to design and record your own Facebook video ads.
How to Improve Your Reach on Facebook [INFOGRAPHIC]
Your Facebook reach is declining. So is everyone else’s. Old news. Organic reach has declined to 6%, a drop of 49% since October 2013. But why?
There are two big reasons: Facebook has become a crowded place and there is only so much space in each person’s news feed. There are 18+ million business pages competing with yours on Facebook.
![How to Improve Your Reach on Facebook [INFOGRAPHIC]](https://www.honeyweb.com.au/uploads/blog/How_to_Improve_Your_Reach_on_Facebook.jpg)
Facebook Retargeting Spend Increases: New Research
Want to see a higher ROI from Facebook? Have you considered Facebook retargeting ads?
Facebook retargeting allows you to reach your website visitors via custom ads on Facebook.
In this article you’ll discover recent findings from studies focused on Facebook retargeting.
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