Honeyweb Blog / Cpm Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
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3 Metrics You Should Use Instead of CPM Marketing
Using CPM marketing (cost per 1,000 impressions) to judge the success of your ads is like using an abacus to do the math.
At one point, they were each the best tool available for the job. But new technology has made them obsolete.
In this post, we’ll explain where CPM falls short as a North Star marketing metric.
By Animalz
adespresso.com
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