Honeyweb Blog / Conventional Wisdom
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Data-Driven Marketing: 7 examples of using data as a force for the good
The conventional wisdom about data these days can be pretty negative.
I just searched Google News for “data,” and the top three stories were about users’ data exposed on the darknet.
There are many good reasons to be wary or skeptical of data. But at its core, data is just information.
By Daniel Burstein
marketingsherpa.com
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