Honeyweb Blog
Google Predicts Strength Of Backlinks Ranking Factor Will Drop
Google Search Advocate John Mueller predicts the strength of backlinks as a ranking factor will drop over time.
During a live session at Brighton SEO, Google Search Advocate John Mueller makes a prediction about the future of backlinks. Mueller, joined by fellow Googler Lizzi Sassman and guest Myriam Jessier, fields several questions during a live recording of the Search Off The Record podcast. Since it’s a podcast, the questions are addressed as a group discussion, as the hosts answer pre-selected questions rather than interacting with the live audience.
By Matt G. Southern
searchenginejournal.com
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