Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
12 Social Media Marketing Trends for Small Business
Curious about how other small businesses are using social media to get more sales? Wondering which platforms work best for small businesses?
Social Media Examiner’s seventh annual Social Media Marketing Industry Report, a survey of 3,720 marketers, business owners and solopreneurs from the U.S. and overseas, reveals some trends gaining momentum, as well as some surprising stalls.
Aussie Companies React Too Slowly To Consumer Demands, Says New Report
Australian companies are struggling to keep pace with the increasingly “always on” nature of their customers, their greater use of digital channels, and their growing acceptance of non-traditional providers, according to new research from Accenture.
As a result, the ‘Switching Economy’ - the potential revenue available in the Australian market due to changes in consumer spending patterns and switching rates has swelled to USD$151.4 million (approx. AUD$198 million).
6 Ways to Use Google+ to Increase Your Visibility
Do you use Google+ for your business? Interested in ways to get more exposure?
With a few simple tactics, you can extend your reach on Google+ and attract additional followers.
In this article I’ll show you six ways to increase your visibility on Google+ and in Google search results.
Everything I know about social, I learned in kindergarten
Butterflies in the stomach, fresh crayons, so many new faces, and each day a new adventure. As each school year starts and closes, I'm reminded how much of what I do today in social media builds upon what I picked up when I was five-years-old, dwarfed by a boxy backpack, fresh off the school bus.
Social media can seem like an intimidating force full of platforms, algorithms, and statistics; leaving us to coordinate, analyze, and translate. The truth of the matter is that it's only as complicated as we make it, and we may all be better off guided by what we learned that first year of school. Here's what I mean.
SEO Strategy During A Website Redesign Or Migration
Launching a new version of your website? If so, check out columnist Thomas Stern's basic guide to preserving your SEO equity in the process.
Whether you’ve decided to purchase a new domain or update your existing website, it’s essential to plan ahead to avoid potentially devastating SEO issues. Website relaunches, especially those that involve a change of domain, can dissolve a brand’s digital footprint and negatively impact sales driven from search.
The Future Is Intelligent Advertising
What does the future hold for search engine marketers? Columnist John Cosley of Microsoft discusses how personalization and context will change the way we do paid search.
In its earliest form, the Internet represented a land of boundless opportunity. Fire up MSN, ask “the Internet” a question, and back comes the answer. Interested in garden gnomes, Japanese cuisine, or classical guitar? No problem; just open up your web browser, and there’s a selection of websites for you to browse for hours on end.
2015 Social Media Marketing Industry Report
Do you wonder how your peers are using social media? Wondering if you should focus on Pinterest, Instagram or SlideShare? Thinking of getting into podcasting?
In our seventh annual social media study, more than 3700 marketers reveal where they focus their social media activities.
This industry report also shows you which social tactics are most effective and how content plays a role with social media marketing.
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