Honeyweb Blog / Social Marketing

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

5 of the Biggest Influencer Marketing Trends for 2019 [Infographic]

This has been a huge year for influencer marketing.

More and more budgets are being allocated to it, regulations, enhanced reporting and so much more.

It is still very much a tactic that combines both the art and science. That's why it is important that when you plan you keep some overarching themes in mind.

By Gloria Stitt
socialmediatoday.com

Honeyweb are your local Influencer marketing experts, contact us to discover how we can help your business.

5 of the Biggest Influencer Marketing Trends for 2019 [Infographic]

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New Report Highlights Key Instagram Stories Tips, Based on Analysis of 15k Stories

Stories are considered by many to be the future of social sharing

And as such, all digital marketers need to be considering how they too can adapt the form and use it to deliver their brand messaging. 

And if you’re thinking of adding Stories into your social media mix in 2019, then this report is essential reading.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

New Report Highlights Key Instagram Stories Tips, Based on Analysis of 15k Stories

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How to Set Your 2019 Social Media Advertising Budget

When creating a social media strategy for clients, one of their most frequently asked questions is how much to invest in a social media advertising budget.

This is always a fun exercise, because social media channels will ingest however much budget you are willing to pony up

So the discussion really becomes about how much budget the client is comfortable allocating. 

By Nathan Mendenhall
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

How to Set Your 2019 Social Media Advertising Budget

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4 Ways Social Media Videos Can Benefit Your Business

What marketing goals are you trying to accomplish when creating social media video content?

With everyone sharing their specific marketing goals, we were able to see that video content helps businesses reach a variety of different goals. 

Here is what everyone had to say about each marketing goal.

By Emma Wiltshire
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

4 Ways Social Media Videos Can Benefit Your Business

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Facebook Sponsored Posts: Are They Right For Your Business?

If you’re reading our blog, you’re almost certainly pretty familiar with Facebook Ads and how valuable they are.

You choose an audience, an objective, set a bid, create an ad, and wait for the conversions to start rolling in.

Ok, it’s a little (read: lot) more complex than that, but that’s the gist.

By Ana Gotter
adespresso.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Facebook Sponsored Posts: Are They Right For Your Business?

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Instagram Cashes in on Promote for Stories & Fresh Analytics

Instagram released information about their new "Promote for Stories" feature and advanced Page analytics. 

"At Facebook Analytics, our core quest is to help marketers understand how their content and channel strategies actually drive real business results," says Josh Twist in Facebook's press release. 

Facebook believes that Stories are the future of social media. 

By Emma Wiltshire & Robert Williams
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Instagram Cashes in on Promote for Stories & Fresh Analytics

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12 Social Media Mistakes Which are Damaging Your Business [Infographic]

It's easy to make a mistake on social, and for the most part, your audience will forgive a minor error.

But there are some issues that can not only be easily avoided, but should be at all costs.

They hurt your reputation, can lose your followers, and generally undermine the work you're putting in to build an active, engaging social presence.

By Mark Walker-Ford
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

12 Social Media Mistakes Which are Damaging Your Business [Infographic]

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