Honeyweb Blog / Social Marketing

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Instagram and Snapchat Look to Boost Voter Participation with New Tools

Both Instagram and Snapchat are adding new features to prompt increased voter participation in the US mid terms

And with statistics showing that younger people are less inclined to get out and vote, their efforts could have a significant impact.

First off, on Instagram - Instagram's adding a new set of stickers which will enable users to share that they've cast their vote:

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Instagram and Snapchat Look to Boost Voter Participation with New Tools

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4 Questions to Spark Your Next Big Social Media Marketing Idea

The social media marketing landscape is constantly evolving.

To get your creative juices flowing for your next social media post or campaign, here are five social media marketing idea questions you can use as starting points to brainstorm with your team.

How Can You Leverage Your Brand’s Physical Presence?

By Daniel Burstein
targetmarketingmag.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

4 Questions to Spark Your Next Big Social Media Marketing Idea

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5 Social Listening Tools You Need to Know About

In order to build a powerful digital marketing strategy –  any other type of marketing campaign – you need knowledge.

Knowledge about your target audience, knowledge about the people they follow, the content that they like, and so on. 

This is where social listening comes in.

By Lilach Bullock
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

5 Social Listening Tools You Need to Know About

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Pinterest gets Predictive

For those who just can’t seem to get enough Pinterest or garner enough crafty ideas, the platform is ready to lend a suggestive hand.

Based on your previous interests and ideas, Pinterest is rolling out a new “More Ideas” tab to help spur on user creativity.

Pinterest boards will now contain a secondary section teeming with suggestions based on your recent pins and favourite board topics.

By Dan Kuseta
smk.co

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Pinterest gets Predictive

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Instagram serves up your Location History

Facebook is going to be receiving location data from Instagram users, and not everyone's happy about the news.

Now that Instagram’s founders have resigned, Facebook has ben spotted playing with a new prototype for privacy settings.

Instagram location history will soon belong to Facebook, which means GPS coordinates would feed information to Facebook to help with advertising demographics.

By Dan Kuseta
smk.co

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Instagram serves up your Location History

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Facebook Pixel plays with Cookies

Facebook is rolling out a new data collection protocol that could overlap with Apple products.

To the surprise of many Apple users, the Facebook Pixel will allow advertisers to have access to cookie information gathered through Safari.

In the footsteps of Microsoft and Google, Facebook Pixel will enable marketers to mine Safari data for measuring and optimising social media campaigns.

By Dan Kuseta
smk.co

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Facebook Pixel plays with Cookies

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Pinterest Ads: A Guide to Everything You Need To Know to Get Started

With six million advertisers on Facebook alone, it’s easy to think of it as the go-to advertising platform.

But with all the competition to contend with, there needs to be another option to consider. Pinterest ads are the answer.

Compared to a behemoth platform like Facebook, Pinterest only has 1.5 million brands connecting with users every month — but offer tremendous opportunity to get in front of more people.

By Animalz
adespresso.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Pinterest Ads: A Guide to Everything You Need To Know to Get Started

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