Honeyweb Blog / Social Marketing

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Instagram Flags Coming Profile Changes, for Both Regular and Business Users

Instagram has announcedthat its currently testing a few variations of profile formats, both for regular users and businesses. 

But interestingly, not everyone will see the same changes - or at least, not yet.

So rather than test with a small group ahead of a bigger launch, Instagram appears to be A/B testing in the live environment, with a couple of different variations.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Instagram Flags Coming Profile Changes, for Both Regular and Business Users

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How to Find and Report Stolen Pins on Pinterest

Do you add pinnable images to your blog posts?

Are others using your images to drive traffic to their own content?

In this article, you’ll learn how to identify and report copyright infringement for your pins on Pinterest.

By Susanna Gebauer
socialmediaexaminer.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

How to Find and Report Stolen Pins on Pinterest

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Big Changes Coming to Facebook’s Messaging Platform

There’s a deadline on the horizon that affects, and requires action by, Facebook Page admins.

As of January 1st, 2019, Facebook Pages will need to have successfully been approved for subscription messaging permissions

If not, they won’t be able to send the free messaging type called 'non-promotional subscription messaging'.

By Larry Kim
socialmediatoday.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Big Changes Coming to Facebook’s Messaging Platform

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Facebook Releases New Report on Customer Friction Points, and How to Resolve Them

As digital platforms work to provide more immediate on-platform shopping options

Minimizing the steps required to make a purchase, consumer expectations are also rising.

Now, many shoppers will simply click away from purchasing processes which force them into extra effort - in fact, according to Facebook, 80% of consumers say that the experience a business provides is just as crucial as its goods or services.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Facebook Releases New Report on Customer Friction Points, and How to Resolve Them

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Twitter Seeks to De-Emphasize Follower Counts with New Update

During his recent trip in India, Twitter CEO Jack Dorsey noted that he wants to make follower counts a less significant element in the app

Even going so far as to say follower counts are 'meaningless' in one session.

That'll no doubt put a hurt on those 'influencers' who've spent copious amounts of time following and unfollowing people to build up their stats, but Dorsey's logic does seem sound. 

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Twitter Seeks to De-Emphasize Follower Counts with New Update

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Instagram Launches New Crackdown on Fake Followers Gained via Third Party Apps

The days of faking your way to Insta-fame could be numbered

With Instagram launching a new push to eliminate inauthentic followers and likes gained via the use of third-party tools which promise to boost your on-platform presence.

Every day, people come to Instagram to have real experiences, including genuine interactions. 

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Instagram Launches New Crackdown on Fake Followers Gained via Third Party Apps

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SMT’s 2018 Social Media Spending Survey - Part 1: Key Channels of Focus

As you start planning for 2019, it's worth considering the latest trends and shifts in social media budgets

Where businesses are spending their money, where they're seeing the best return and how they plan to approach digital marketing next year.

To help with this, we recently conducted a survey within the Social Media Today community to get some perspective on the latest key trends, and the experiences of our collective community.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

SMT’s 2018 Social Media Spending Survey - Part 1: Key Channels of Focus

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