Honeyweb Blog / Social Marketing

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

New Study Looks at Latest Instagram Best Practices, Including Hashtag Use and Caption Length

Instagram is on the rise, and will no doubt play a bigger part in the social media strategies of many businesses as we head into 2019.

With Facebook reach on the ever-steady decline, and Instagram's active audience now rising above a billion per month, the hype around the platform makes sense

But in order to get the most out of it, you need to know what the latest trends and usage behaviors are, and how to factor them into your process.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

New Study Looks at Latest Instagram Best Practices, Including Hashtag Use and Caption Length

READ FULL ARTICLE

12 Expert Social Media Predictions for 2019 [Infographic]

What's on the social media marketing horizon for 2019?

We asked 23 experts for their predictions for the next year, including upcoming trends, shifts and other digital marketing-related insights to help you with your future planning.  

Check it out and let us know what you think.

By Meg Carpenter
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

12 Expert Social Media Predictions for 2019 [Infographic]

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9 Common Facebook Live Mistakes to Avoid

Facebook Live is a great option if you’re looking to expand your brand’s exposure online and improve your customer engagement.

Broadcasts have been doubling year-on-year since the feature was launched in 2016, and it now has a daily viewership of some 8 billionworldwide.

Clocking up more than 100 million hours of daily watch time, it offers the biggest and most engaged audience of any video platform, including YouTube.

By Aaron Agius
socialmediatoday.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

9 Common Facebook Live Mistakes to Avoid

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Facebook Rolls Out ‘Watch Party’ Communal Video Viewing Option to All Profiles and Pages

Facebook seems convinced that people want to watch videos together online

And there are various trends to support this - the growth of social video in general, the rise of communal video connection and the huge uptick in real-time interactions on live-stream content.

But do people really want to watch pre-recorded videos together on Facebook?

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Facebook Rolls Out ‘Watch Party’ Communal Video Viewing Option to All Profiles and Pages

READ FULL ARTICLE

New Study Looks at Latest Instagram Best Practices, Including Hashtag Use and Caption Length

Instagram is on the rise, and will no doubt play a bigger part in the social media strategies of many businesses as we head into 2019.

With Facebook reach on the ever-steady decline, and Instagram's active audience now rising above a billion per month

But in order to get the most out of it, you need to know what the latest trends and usage behaviors are, and how to factor them into your process.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

New Study Looks at Latest Instagram Best Practices, Including Hashtag Use and Caption Length

READ FULL ARTICLE

Facebook Highlights Rising Topics of Conversation in its Latest ‘Topics to Watch’ Report

Facebook has released its latest ‘Topics to Watch’ report, which highlights all the key subjects that are seeing significant increases in mention volume across The Social Network.

The Topics to Watch reports can be a great way to stay ahead of the latest trends and shifts

According to Facebook’s research team, up to 80% of the topics they've identified in these monthly updates have gone on to become more significant movements.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Facebook Highlights Rising Topics of Conversation in its Latest ‘Topics to Watch’ Report

READ FULL ARTICLE

Snapchat’s Planning to Release Another New Version of Spectacles

Snapchat's ad business is getting on the right track, but the company's not yet on a path to profitability.

Meanwhile, the app is still hugely popular with younger users, but its daily active user rate is actually in slow decline.

This is where Snap Inc. sits as a company - for every positive, there's a 'but' attached, a proviso which may unravel everything. 

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Snapchat’s Planning to Release Another New Version of Spectacles

READ FULL ARTICLE

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