Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to Create a Fan Content Campaign in 7 Easy Steps
Have you considered collaborating with your fans? Do you know how to create a user-generated content campaign?
When you include fans in your Fan Content you not only increase brand awareness and reach, but also collect great content that can be repurposed to achieve other business goals.
In this article you’ll discover how to run a successful user-generated content campaign for your business in seven steps.
Bring Your AdWords Campaigns Back from the Dead with Keyword Insertion
If you want to be successful with PPC ads, you need to demonstrate that you understand what prospects are looking for and serve up a relevant ad experience to match.
If you fail to communicate a cohesive message or fulfill the promise you make with your ad, you could face some nightmarish consequences. (Even scarier than that time you accidentally sent out a marketing email with the intro “Hey <FIRST_NAME>.”)
How Tim Ferriss Turned 300k Inactive Email Subscribers Into Raving Fans
How does one end up with a list of 300k inactive users?
Between his bestselling 4-Hour book series, popular 4-Hour Workweek blog and investing in and advising top tech companies such as Uber and Twitter, it’s difficult to deny that Tim Ferriss knows a thing or two about optimization. Collecting nearly 300k email subscribers since he first set up his blog for The 4-Hour Workweek in 2007, Tim hadn’t sent a single email. However, he revived the email program one test at a time over the past year, and we interviewed him to discuss his recent successes.
Content Marketing: How to break through the clutter and connect with individuals
“One of the most important things to remember is that the people you’re trying to reach are being freaking bombarded all day long,” said Mel Robbins, best-selling author, top TED speaker and CNN commentator.
Daniel Burstein, Director of Editorial Content, MarketingSherpa (sister company of MarketingExperiments), sat down with Mel at the MarketingSherpa Media Center at &THEN to discuss how marketers can use content marketing to better connect with customers.
The Ultimate Guide to Running a Holiday Email Campaign [Free Ebook]
In 2014, 35% of holiday shoppers relied on promotional emails to keep track of all the sweet deals. Can your customers count on you to keep them informed? And when your customers do open and click your emails, are you sending them to the right place?
Eliminate the guesswork with The Ultimate Holiday Email Marketing + Landing Page Guide, a free ebook written by Unbounce and the email experts at Campaign Monitor. It’s packed with the essential advice for running a delightful – and delightfully-successful – holiday campaign.
![The Ultimate Guide to Running a Holiday Email Campaign [Free Ebook]](https://www.honeyweb.com.au/uploads/blog/The_Ultimate_Guide_to_Running_a_Holiday_Email_Campaign_Free_Ebook.jpg)
How to Use Hashtags on Instagram to Grow Your Reach
Do you want more people to see your Instagram content? Are you using Instagram hashtags?
Using the right hashtags makes it easier for people to find your Instagram posts and grows your reach.
In this article you’ll discover how to use Instagram hashtags to connect with new people on Instagram.
7 Simple Best Practices for Sharing Content Across Social Networks
Creating content and getting that content seen are two very different struggles, and marketers know both all too well. Social media has only increased the complexity of these processes, by adding a series of essential channels, each with its own audiences and content types.
Standing out on social media and getting your content seen and shared takes effort and dedication. But with a few key best practices, social media success is within the reach of anyone.
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