Search Engine Optimisation (SEO)

Search engine optimisation (SEO) is the process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid ("organic" or "algorithmic") search results.

Other forms of search engine marketing (SEM) target paid listings. In general, the earlier (or higher on the page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine. SEO may target different kinds of search, including image search, local search, video search and industry-specific vertical search engines. This gives a website web presence.

As an Internet marketing strategy, SEO considers how search engines work and what people search for. Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.

Google Optimised Website Design & Construction.

Honeyweb designed and constructed websites are Google optimised and we will let you in on the tactics on website copy so your website ranks as high as possible with consumer organic search results. But it is to be noted Google has implemented a new algorithm change that the company says impacts 11.8% of their queries. This change towards social media means so your social media strategy is now extremely important as it will have a huge impact on your organic search ranking.

That's why Honeyweb have launched our eZcast (Social Media Marketing) service through our partnership with ReachLocal Australia, eZcast is a powerful combination of proprietary technology and expert service that manages your entire web presence so you can focus on running your business. Armed with experience in SEO, social media marketing, and reputation management, Honeyweb through our partnership with ReachLocal Australia; works with you to create and execute the perfect web presence strategy designed to grow your social media following and dominant organic search results.

Coupled with our eZsearch (Search Engine Marketing) pay-per-click search engine advertising solution means your business can now dominant 97%* of the places where Australians search online every day.

We have some fantastic video's explaining how eZcast and eZsearch works so check them out on each relative page.